Facebook Marketing: Free Ways of Promotion & Other Tips
SheUp had the pleasure of having Nadezhda Bukina, CEO of SanQ Marketing agency, to present us with some tips about marketing on Facebook — The biggest social media platform in the world.
This platform alone can give you and your business access to over 2.4 billion users!
Despite the amazing chance for exposure, the interface and Facebook algorithms sometimes might seem overwhelming, on this webinar, she exposed the tips and tricks that you can use to promote and expose your business!
Nadezhda is a marketing expert with an extensive knowledge of brand management and social media marketing, having managed well-known international brands as well as startups and local businesses.
At the webinar, we discussed the benefits of marketing on Facebook and Nadia shared useful information about the tools that can make your life on social media easier. Check out some of her tips!
Facebook Creator Studio:
A planning tool to keep your Instagram and Facebook posts in order. It’s very intuitive and easy to use, the functionality allows to create fully customized posts, cross-post to Instagram from Facebook and see the insights of the recent posts all in one place!
Ad Library:
Facebook Ad Library is the tool to spy on your competitors’ adverts. Sounds interesting, doesn’t it? To do that, just type the name of your competitor in the search bar and you will have access to such information as date of page creation, previous names (if changed), and some information about the people who manage the page.
Most, importantly you will get access to their advertising campaigns: creatives (image and text). A great resource to get information and see what’s working.
Facebook Groups
First of all, Facebook is a platform for all kinds of communities. It is a great way to promote the page when you only started. Creating quality communication inside the groups will bring more likeminded people to your page. Already have a Facebook following? Create your own group to exchange information with most of your target audience.
This year Nadia launched her new project, SanQ Marketing, an agency, specializing in social media management and promotion. The mission of the company is to help any business grow without borders!
Want to know more? contact@sanq-marketing.com